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"Soul" Inktomi "Soul" is a computer-animated kaleidoscope of a beating heart accompanied by ambient sound that was played at the Berkeley, California landfill and later effected in the studio and augmented with a live backbeat. The commercial is a metaphor for the notion that Inktomi technology is essential to the life of the Internet. Production Company: Planet Blue Executive Producer: Milt Alverez Director: Tony Klassen Producer: Stephny Wallace, Melissa Dugan Composer: Marc Black/Black Market Music Agency: Arnold, Ingalls, Moranville – San Francisco Art Director: David Moranville Copywriter: Rob Ingalls Creative directors: Rob Ingalls, David Moranville |
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